Privacy Policy

Introduction

Swatcher ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our colour matching and palette creation service.

Information We Collect

Personal Information

• Account Information: Email address, display name, and profile photo, held in our own application database
• User-Generated Content: Colour palettes, collections, and preferences you create and save
• Usage Data: Colour searches, paint matches requested, and feature usage patterns

Automatically Collected Information

• Device Information: Browser type, operating system, screen resolution, and colour calibration capabilities
• Usage Analytics: Pages visited, features used, and time spent on the service
• Technical Data: IP address, session data, and error logs

How We Use Your Information

• Provide and maintain our colour matching and palette creation services
• Improve colour accuracy and paint recommendations
• Personalize your experience and save your preferences
• Analyze usage patterns to enhance our services
• Communicate with you about service updates or support
• Ensure security and prevent fraudulent use

Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties except as described below:

• Service Providers: Our hosting provider, for application and database hosting
• Paint Brand Data: We aggregate publicly available paint color data but do not share your personal usage patterns
• Legal Requirements: When required by law or to protect our legal rights
• Public Collections: Collections you choose to share publicly via share codes

Data Storage and Security

Your data is stored in our own database, with encryption in transit and at rest. We implement appropriate security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information.

Data Retention

• Account data is retained while your account is active
• Usage data is retained for analytics purposes for up to 2 years
• You can delete your account and associated data at any time

Your Rights and Choices

• Access: View and export your personal data
• Correction: Update or correct your information
• Deletion: Delete your account and associated data
• Portability: Export your palettes and collections

Cookies and Tracking

We use cookies and similar technologies for authentication, preferences, and analytics. You can control cookie settings through your browser, though this may affect service functionality.

Third-Party Services

• Anthropic: Prompts and images you submit to the palette generator are sent to Anthropic's API to produce a palette
• Paint Brand APIs: Colour data from various paint manufacturers
• Analytics: Usage statistics to improve our service

Children's Privacy

Our service is not intended for children under 13. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us at:

• Email: hi@swatcher.ie