Etiquette AF-50 is a white from Benjamin Moore, hex #E5E0D5. Its light reflectance value is 74.8, so it reflects a lot of light and will brighten a darker room.
- HEX
- #E5E0D5
- RGB
- 229, 224, 213
- HSL
- 41°, 24%, 87%
- CMYK
- 0, 2, 7, 10
- LRV
- 74.8
See it on the walls
A whole room in this colour, lit by daylight.
Try it by lamplight, from another angle, or with a different white on the trim, then share the link. It's a rendered room on a screen, so treat it as a guide and try a sample pot before you commit.
Or point your phone at your own wall and watch it change to this colour, on your device, with nothing uploaded.
Closest matches
The nearest paint from each other brand, closest first, or pick a brand for its closest few.
The closest matches to Etiquette AF-50 are Smooth Cream by Johnstone's (excellent match), Saturnia 0369 by Colourtrend (excellent match) and Potters Stone by Fleetwood (excellent match).
ΔE is the colour difference: under 1.5 is hard to tell apart, under 3.5 reads as the same colour, and past 6 is a different colour.
Johnstone's equivalents to Benjamin Moore Etiquette AF-50
Johnstone's has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Johnstone's range to range.
Colourtrend equivalents to Benjamin Moore Etiquette AF-50
Colourtrend has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Colourtrend range to range.
Fleetwood equivalents to Benjamin Moore Etiquette AF-50
Fleetwood has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Fleetwood range to range.
Dulux Trade equivalents to Benjamin Moore Etiquette AF-50
Dulux Trade has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Dulux Trade range to range.
Dulux Heritage equivalents to Benjamin Moore Etiquette AF-50
Dulux Heritage has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Dulux Heritage range to range.
Dulux equivalents to Benjamin Moore Etiquette AF-50
Dulux has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Dulux range to range.
Acres Hall equivalents to Benjamin Moore Etiquette AF-50
Acres Hall has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Acres Hall range to range.
Crown equivalents to Benjamin Moore Etiquette AF-50
Crown has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Crown range to range.
Farrow & Ball equivalents to Benjamin Moore Etiquette AF-50
Farrow & Ball has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Farrow & Ball range to range.
Little Greene equivalents to Benjamin Moore Etiquette AF-50
Little Greene has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Little Greene range to range.
Lick equivalents to Benjamin Moore Etiquette AF-50
Lick has 4 equivalents to Benjamin Moore's Etiquette AF-50, closest first, then 1 near miss. Compare Benjamin Moore and Lick range to range.
Farrelly & Co equivalents to Benjamin Moore Etiquette AF-50
Farrelly & Co has 3 equivalents to Benjamin Moore's Etiquette AF-50, closest first, then 2 near misses. Compare Benjamin Moore and Farrelly & Co range to range.
Alchemist equivalents to Benjamin Moore Etiquette AF-50
Alchemist has 3 equivalents to Benjamin Moore's Etiquette AF-50, closest first, then 2 near misses. Compare Benjamin Moore and Alchemist range to range.
Ronseal equivalents to Benjamin Moore Etiquette AF-50
Ronseal has 4 equivalents to Benjamin Moore's Etiquette AF-50, closest first, then 1 near miss. Compare Benjamin Moore and Ronseal range to range.
Curator equivalents to Benjamin Moore Etiquette AF-50
Curator has 5 equivalents to Benjamin Moore's Etiquette AF-50, closest first. Compare Benjamin Moore and Curator range to range.
Compare whole ranges
Benjamin Moore against another brand, a cross-section at a time.
Works well with
Real paints for each job in the room: the trim, the walls around it, deeper and paler versions, and an accent.
Wall colours
Colours that share this white's undertone, for the walls it will sit against.
Tints and shades
Lighter and darker versions of this same colour.
Where it sits in the Whites
Swatcher lays each family out as one long colour card, from the heart of the family outwards. These are the chips either side of Etiquette AF-50 on it, so some of them look quite different.
Etiquette AF-50 is the 912th of 1,844 whites Swatcher knows about.