Americana 770 is a mid-tone blue from Benjamin Moore, hex #007594. Its light reflectance value is 14.9, so it absorbs light and suits rooms that already get plenty of it.
- HEX
- #007594
- RGB
- 0, 117, 148
- HSL
- 193°, 100%, 29%
- CMYK
- 100, 21, 0, 42
- LRV
- 14.9
See it on the walls
A whole room in this colour, lit by daylight.
Try it by lamplight, from another angle, or with a different white on the trim, then share the link. It's a rendered room on a screen, so treat it as a guide and try a sample pot before you commit.
Or point your phone at your own wall and watch it change to this colour, on your device, with nothing uploaded.
Closest matches
The nearest paint from each other brand, closest first, or pick a brand for its closest few.
The closest matches to Americana 770 are 81BG 17262 by Dulux Trade (excellent match), Cosmic Dust by Johnstone's (good match) and Submerged by Curator (good match).
ΔE is the colour difference: under 1.5 is hard to tell apart, under 3.5 reads as the same colour, and past 6 is a different colour.
Dulux Trade equivalents to Benjamin Moore Americana 770
Dulux Trade has 4 equivalents to Benjamin Moore's Americana 770, closest first, then 1 near miss. Compare Benjamin Moore and Dulux Trade range to range.
Johnstone's equivalents to Benjamin Moore Americana 770
Johnstone's has 2 equivalents to Benjamin Moore's Americana 770, closest first, then 3 near misses. Compare Benjamin Moore and Johnstone's range to range.
Curator equivalents to Benjamin Moore Americana 770
Curator has 1 equivalent to Benjamin Moore's Americana 770, closest first, then 2 near misses. Compare Benjamin Moore and Curator range to range.
Closest Dulux paints to Benjamin Moore Americana 770
Dulux has no true equivalent to Benjamin Moore's Americana 770. These are its closest 5, nearest first, and the nearest is a close alternative. Compare Benjamin Moore and Dulux range to range.
Closest Colourtrend paints to Benjamin Moore Americana 770
Colourtrend has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Colourtrend range to range.
Closest Crown paints to Benjamin Moore Americana 770
Crown has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Crown range to range.
Closest Acres Hall paints to Benjamin Moore Americana 770
Acres Hall has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Acres Hall range to range.
Closest Lick paints to Benjamin Moore Americana 770
Lick has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Lick range to range.
Closest Little Greene paints to Benjamin Moore Americana 770
Little Greene has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Little Greene range to range.
Closest Farrow & Ball paints to Benjamin Moore Americana 770
Farrow & Ball has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Farrow & Ball range to range.
Closest Alchemist paints to Benjamin Moore Americana 770
Alchemist has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Alchemist range to range.
Closest Farrelly & Co paints to Benjamin Moore Americana 770
Farrelly & Co has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Farrelly & Co range to range.
Closest Fleetwood paints to Benjamin Moore Americana 770
Fleetwood has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Fleetwood range to range.
Closest Dulux Heritage paints to Benjamin Moore Americana 770
Dulux Heritage has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Dulux Heritage range to range.
Closest Ronseal paints to Benjamin Moore Americana 770
Ronseal has nothing close to Benjamin Moore's Americana 770. These are its nearest 3 paints, and none of them is a match. Compare Benjamin Moore and Ronseal range to range.
Compare whole ranges
Benjamin Moore against another brand, a cross-section at a time.
Works well with
Real paints for each job in the room: the trim, the walls around it, deeper and paler versions, and an accent.
Whites for trim
Whites whose undertone agrees with this colour, for woodwork and ceilings.
Neutrals alongside
Quieter colours of the same temperature, for the other walls or the room next door.
Tints and shades
Lighter and darker versions of this same colour.
Where it sits in the Blues
Swatcher lays each family out as one long colour card, from the heart of the family outwards. These are the chips either side of Americana 770 on it, so some of them look quite different.
Americana 770 is the 421st of 1,469 blues Swatcher knows about.